March 12, 2020
Categories:
Commercial Real Estate
Valantis Aristides
7 minute read

The impact of coronavirus on convention center traffic

The New York auto show, due to take place in April at the Jacob Javits Center, has been postponed until late August. Is this just
a temporary setback for the Javits center - one that is likely to be seen across all convention centers,
as the appetite for large gatherings dwindles with the spread of COVID-19? Or is it a sign of a longer term hit to the convention industry as a whole?


We analyzed the average monthly foot traffic in the Jacon Javits Center over the last 3 years.


Advan: average Jacob Javits monthly traffic


According to our data, the traffic in the center has generally been lower in most of the trailing 12 months, but
the fall in traffic during February and March (to-date) has been among the worst in the location's history. It is clear that
the reapidly spreading coronavirus is having significant impact on this sector. We will continue to track these trends as the situation evolves
over the coming weeks.


Advan's REveal platform can be used to generate these insights on any custom location, such as the Vegas strip or other
large convention centers worldwide, which are some of the locations that will feel the biggest initial impact of the
virus.

Valantis Aristides

Valantis has been focused on product management across B2B and B2C SaaS and data analytics, specializing in translating complex data into clear, actionable insights that inform business and investment decisions, product innovation, and customer engagement. His experience includes analyzing mobility trends, credit card transactions, and alternative data to uncover patterns that shape strategy and highlight market opportunities.